Chapter
14
Zain actively interacts with a diverse range of stakeholders, encompassing Customers, Shareholders and Investors, Employees, General Public and Community Institutions, Business Partners, and Government and Regulators. Zain selected its stakeholders based on its business activities and value chain. Based on the relationship the company has with its stakeholders, it assesses the appropriate channels used to gather insights and embed them into the company’s decisions. This engagement occurs through multiple communication channels, including but not limited to social media, meetings, the website, press releases, and the Zain app.