Message from the Chief Sustainability Officer

Humanity is going through challenging times and now more than ever it is important that we remain firm to our conviction to the premise of providing meaningful connectivity as one of the fundamental tenants of human rights. Regional geo-political conflicts such as the civil war in Sudan and other regional conflicts further exacerbate the erosion of fundamental respect for human rights, resulting in loss of life, mass displacement, suffering, and damage to the fabric of society.

In a region characterized by a young population, political challenges coupled with economic insecurity and slow socio-economic development pose profound negative impacts across the spectrum.  Success, economic and social regeneration will only emerge through a collaborative approach based on collectively agreeing on a strategic approach to community development, while addressing collective risks such as climate change, youth unemployment, human rights, and the strategic integration of women into the labor market.

To be able to implement our goals and aspirations, strategic engagement with all our stakeholders has the potential to provide clarity in our journey ahead.  As we are dedicated to creating transformations across our footprint, our 4Sight strategy establishes a forward-looking pathway for development, laden with untold growth opportunities that are material not only for Zain but also for the region’s growth.

We continue towards digital transformation and growth as a digital service provider where we are witnessing a substantial increase of our non-telco business, attesting to the evolution of our business in society.

As we implement our Corporate Sustainability strategy, we recognize the vestiges from the COVID-19 pandemic as we continue to experience crippling mental health impacts, coupled with severe and detrimental effects from social media such as abuse, bullying, and misinformation.  As a leading regional digital services provider, it is our duty to stay true to our core values and build resilient societies with tools and mechanisms to allow unfettered prosperity.

As always, Zain looks to collaborate with all stakeholders, and we welcome feedback as we look forward to continuing our mission to deliver for the greater good of all.

Sincerely,

Jennifer Suleiman